QR codes is used by marketers in developing rapport with the customers & also provide them with special offers. During the launch of new products to effectively reach the customers. Measuring QR code analytics helps marketers to find out ROI of their marketing campaign & also to increase their marketing effectiveness.
Diesel has introduced QR codes in their stores & you can Like a product by scanning a QR code which is then posted to your facebook wall. This is agreat step for integrating social media with shopping. This helps companies to target customers easily.
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[...] kell százezrekhez szólni, csak a szűkebb célcsoporthoz. Nagyon jó példa a lokalizációra a Diesel QR kód kampánya. Az üzletekben a termékek elé QR kódokat helyeztek el, amiket a vásárlók okostelefonjukkal [...]