2013′s Great online Shopping festival website is live at gosf.in. This year it will be held from Dec 11 till 13th. This year’s website has the option of Hindi language as well. Airtel, Intel & paytm are the 3 preferred partners for the 2013 GOSF. For 2013, the list of retailers participating is huge & have been listed alphabetically in the website.
Most of the companies which have an online presence are participating in the GOSF. From Airtel, airasia to Zovi, you can find all the online retailers in the list. Clicking on the website link will take you to their GOSF customized page. This online shopping festival is emerging as Black Friday/Cyber Monday deals of US.
Google India’s latest ad titled “Google Search: Reunion” has sparked a great deal of conversation on social media & other media outlets. This is based on the partition of India & Pakistan where 2 friends meet after a long time thanks to Google search. Advertisements based on India/Pakistan partition evokes emotional response & many brands are using this theme for their ads. Coco-Cola had an advt featuring vending machines where people from 2 countries can meet online.
Google has a high search market share in India & still has gone created this lengthy advt. With users shifting towards mobile search & apps, Google wants to capture this shift towards search. In the advt, search starts from Desktop search & moves on to mobile search.
Volkswagen India has launched Ace the Race. This is a contest where Volkswagen India & Talenthouse have joined hands to showcase the best of photographic talent in India. You can capture anything that captures the essence of Volkswagen. The best 5 entries from this will get to cover the Polo R Cup race in Delhi. The very best from the lot will get an exclusive feature on the Volkswagen 2014 calendar & also cover the Scirocco Cup in Europe live! Some of the themes which are available are cars, VW logo, showroom, vintage cars & any thing VW related. This is also available on the Volkswagen India Facebook page.