Top Smartphone Brands in the U.S. – Apple, Samsung, HTC, Motorola, LG, BlackBerry, Nokia, Huawei & others
Apple remains the top Smartphone brand in the US. This is followed by Samsung, HTC, Motorola, LG, BlackBerry, Nokia, Huawei & others. Samsung has recently introduced Galaxy S4. Several brands are coming up with new android based smartphones in the coming months.
You will find more statistics at Statista
The increase in the mobile browsing has resulted in companies going for apps to connect with the customers easily. App stores of Apple, Google, Microsoft & BlackBerry are important for brands to go for apps. Companies should also measure how apps are performing & need to take corrective action to increase the revenue & engagement from the apps. The following metrics would help companies to know how the apps are performing.
Installs, upgrades, Daily users, monthly users, crashes, OS versions, app stores, sales revenue, devices & others.
Days since the last log in, average session time, uninstalls & others are some other data which can be tracked.
With the increase in the use of social media, Facebook, twitter, you tube & other profiles can also be linked to the apps. This would help users to share the info about the apps. Apple’s app store, Google’s Google play, Microsoft’s windows app store & Blackberry app stores are the important app stores.
Apple iphone apps changed the way smart phones are used. Thousands of apps are available for iphone & this has resulted in various ways iPhone can be used. Billions of downloads have been done. Success of this led to Google’s Android store & Blackberry’s App world. But these 2 haven’t been able to match the success of Apple iphone apps. Apps provided a new medium for marketers to reach the customers. Several free informational, product based, service based & paid apps have been introduced to reach the customers. This also helped a new way of branding. Apps are also being released for promotions with links to Twitter & Facebook. Success of an app depends on the number of downloads & also the viral/word of mouth about the app.