The Bacon Scented iPhone Alarm Device. Wake Up & Smell The Bacon is a multi-sensory alarm experience that starts your morning with the mouthwatering sizzle and smell of Oscar Mayer bacon. You can Download the Wake Up & Smell The Bacon app from iTunes @ http://bit.ly/1fHGKBv. You can apply for a chance to win a bacon scent alarm device at WakeUpAndSmellTheBacon.com
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At the Mobile World Congress event in Barcelona, IBM CEO announced about the IBM Watson Mobile Developer Challenge. You can submit the proposal at the IBM Watson Mobile Developer Challenge webpage. Developers submit their proposals & their plans for a new Watson powered mobile app. It will be judged by a panel of judges & 25 finalists receive access to Watson APIs to build working prototypes.From this, top 5 finalists will pitch their concepts in a live session. 3 winners will have IBM mentoring support and sandbox access to build the Watson powered app. Watson won Jeopardy in 2011 & mobile apps can take advantage of Watson’s cognitive computing capabilities to develop smarter apps.
Facebook will acquire popular mobile messaging app, Whatspp, for a total of around $16 billion, including $4 billion in cash and $12 billion worth of Facebook shares. There is also an additional $3 billion in restricted stock units to be granted to WhatsApp’s founders and employees. Official News from WhatsApp & Facebook. Some of the gains for Facebook will be
1) Over 450 million people using Whatsapp each month, with 70% of them active on a day. Facebook will have access to these millions of users outside of its huge market of US. Whatsapp is highly popular in India, brazil & other Asian countries where FB’s messaging app is yet to make huge inroads.
2) Messaging volume approaching the entire global telecom SMS volume. Millions of Images are handled by Whatspp which is way less when compared to other mobile apps & also Facebook. It is for the same reason of Images, Facebook purchased Instagram
3) Facebook’s idea of becoming a mobile company fits with the Whatsapp’s mobile messaging app. The deal will help Facebook get millions of users at a very reasonable investment & also to have a global reach.
Brand Finance has released the Brand Finance Global 500 which provides the most powerful & most valuable brands globally. Ferrari is the world’s most powerful brand. Employee satisfaction, brand finance, loyalty, visual identity & online presence makes it the world’s most powerful brand. Ferrari is one of only 11 brands (including Google, Hermès, Coca-Cola, Disney, Rolex and F1 racing rivals Red Bull) to be awarded an AAA+ brand rating and has the highest overall score.
Apple is the world’s most valuable brand for the 3rd year in a row. Samsung’s brand value has increased from US$20 billion to US$79 billion this year. Facebook has added 76% to its brand value this year & making it to 122nd position. US brands dominate the Brand Finance’s list, with 185 brands of the 500 spots occupied by it.
Mobile OS Market Share for Android, Apple iOS, Windows Phone, Blackberry & Others. Android dominates the Mobile OS market. Apple iOS is at #2 followed by Windows phone.
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Rahul Gandhi’s interview on Times Now channel by Arnab Goswami created a lot of furore on social media. #RahulSpeakstoArnab, #RahulGandhi & many other tweets related to the interview was trending on Twitter. Facebook, twitter, Youtube & other social media platforms provided a great avenue for discussion related to the interview. Millions of tweets & impressions on #RahulSpeakstoArnab made the hashtag trend in the top spot.
This also made Times Now channel to be the first on twitter with millions of mentions. Social Media will play an important role in the next 2014 general elections. Social Media will play a key role in More than 100′s of Lok Sabha constituencies. Political parties have also taken to social media to woo the voters. Many are hiring PR agencies to actively build their social profile. Below is a slideshow on Top Tweets on #RahulSpeakstoArnab.
Amazing 50 tips on how to use Twitter for Business Purposes. Some of them include Don’t just follow people. Retweet & favourite their tweets. Don’t just sell, share value and build relationships. Check hashtags if they are trending before tweeting & don’t overuse hashtags. Wherever possible include pics & videos. This presentation is taken from Slideshare by Ksenia Dobreva, Social & Marketing Executive at WebMeUp.
Open Automotive Alliance is a global alliance of tech & auto Industry leaders. This alliance will bring Android platform to cars in 2014. OAA is planning to make technology in the car safer, seamless & useful to everyone. Mobile technology which was in a very nascent stage a few years ago has grown rapidly. A common platform like Android will make innovation faster, bring cutting-edge technology to the drivers & a great experience for drivers/passengers.
Audi, GM, Google, Honda, Hyundai and NVIDIA have formed the OAA. Mobile technology has reshaped the way we communicate. Similar to Apps, mobile browsing & other mobile tech, innovation in car technology will make driving safer. Connected Car experience will help provide drivers/passengers a great experience.
Google has agreed to buy Nest labs for $3.2 Billion in cash. Nest Labs is best known for its Smart thermostat & the recently launched Protect (Smoke + CO Alarm). Nest will continue to operate under Tony Fadell and with its own unique brand identity. The acquisition of Nest by Google has taken the Tech circles by surprise & this will mark Google’s foray into internet of things.
Google has been venturing into things beyond search on computers & mobile. It recently acquired Boston Dynamics, which makes robots. Google Glass, Motorola Mobility, Chromecast, Robots & now Nest labs’ thermostat will provide Google with an array of information on the lives of People. Hardware, Software, Sensors & Algorithm provide a great deal of information on what is going on inside the home.