The number of Internet users in India has reached 205 million in October this year with a 40% YOY growth. Internet and Mobile Association of India (IAMAI) and IMRB International have released I-Cube 2013 report on the Internet users in India. China currently has 300 million internet users while US comes at 2nd with 207 Million users. It is also expected that by June 2014 Internet users in India will be 243 million becoming the top 2nd country in the world.
This huge user base will help develop & grow the internet economy. Online shopping has become popular in India with a large number of shopping portals. 137 million urban users & 68 million rural users. With 110 million mobile internet users in October, and is estimated to reach 130 million by the end of December. More than 50% of urban internet users access internet daily & the demography includes youth, working men, older men & non-working women. Urban centers like Mumbai, Bangalore, Delhi, Chennai & other metros have a huge internet user base.
BJP’s bjpelectionmanifesto.com Vs Congress’s incmanifesto.in – BJP & Congress 2014 Election Manifesto
Both BJP & Congress have launched election manifesto websites soliciting ideas/suggestions for the 2014 elections. BJP’s website has pics of Modi, Singh & Joshi with links to their 2009, 2004 & 1998 elections manifesto. There is also links to their social media profiles on Twitter, Facebook, Youtube & Google+. Both the parties have taken to internet & social media to reach to the public & connect with them. A Manifesto is a public declaration of intent.
While Congress has pics of Singh, Sonia & Rahul on the website with links to their Facebook & Twitter profiles. Suggestions can be given pertaining to various areas & also for a particular state. There is also links to various reports of the past year’s UPA govt’s report card. A twitter feed has also been included in the site.