With the era of dotcom boom over, social media & networking is playing a key role in the new startups. With Indian economy booming, several VC’s are investing in India. This has led to a boom of startups in India & several tech startups are doing well. SOme of the top Indian startups are snapdeal.com, flipkart.com, redbus.in, myntra.com, yebhi.com & others. Some of these startups are also advertising & promoting on social media websites & TV. This has led to job creaion in startups also. Even the international media is also focussing on Indian startup story. Will India ever produce the likes of facebook, twitter & others which have a huge international following.
With the rising income & internet access, more & more Indians are shopping online. This has led to a rapid growth of the e-shopping sites in India. Also the group buying sites have attracted more people to find deals online.Some of the sites are naaptol.com, snapdeal.com, dealsandyou.com, letsbuy.com & others. This has also resulted in more job opprtunities for ecommerce technologies. Social media is also fuelling the growth of e-shopping in India as users discuss about the reviews. Users are checking for reviews online before buying a product or service. Recent reports have also noted that rise of social media in consumer service is helping develop better rapport with customers.