Google Ads launches auto-applied recommendations. This an opt-in feature, and you can choose from over 17 recommendations to apply automatically within the Google Ads setting. Auto-applying recommendations will not impact your budget.
Zero-click Google searches increases to nearly 65% in 2020
Between January and December 2020, nearly 65% of Google searches ended without a click to another web property — up from 50% in June 2019.
Zero-click searches may mean that users’ queries are resolved right on the results page. By displaying ads or its own products, Google can extract value from zero-click searches, while other sites might not.
Reddit, which has been in the news recently, for its r/wallstreetbets subreddit community, ran a simple super bowl 5 second ad last week which has garnered lot of attention.
The spot comes after a Reddit army — from the WallStreetBets page — took on Wall Street pros by inflating the share price of GameStop in which several made lot of money & hedge funds lost a lot of money.
Reddit has spent thier entire marketing budget on this 5 second ad.