Disney Let the Memories Begin campaign

Disney has a new campaign for 2011 & is called Let the memories Begin. with the explosion of social media & online market space, companies are using them in a big way for marketing campaigns. Disney with this campaign will be using the videos, photos & any other memories related to the visit of their parks. Disney has a section on their website where users can submit their memories. This will be aired on the TV, inside the disney parks & also on social networking sites. Though many companies have used customers in their ads, this is for the first time Disney using the memories in the ads.  It is available at http://www.Myspace.com/DisneyParks & http://www.Facebook.com/WaltDisneyWorld



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