How Marketers can use Periscope & Meerkat to improve Customer Relationship Management?

With Videos taking a center stage in the digital marketing activities & engaging with the customers, Periscope & Meerkat provide a great opportunity for marketers to engage with the customers. Some of the ways in which these can be used to connect with the customers include

1) Provide product/service demos. This would help customers understand & learn more about your product/service

2) Use these services to broadcase Industry trends, market inforrmation & other related news

3) Connect with a customer & broadcast it to your audience

4) Participate with other industry leading experts on your area & share comments

5) Provide info about your periscope/meerkat videos on other social media channels with hashtags & links
6) Grow your audience base by collecting the email ID’s of the viewers & sharing the info about your future live acts.

7) Live streams are also available on the web now & can be braodcast to a larger audience

periscope
periscope

Data Never Sleeps – What Happens in One Minute on the Internet?

The global internet population grew nearly 20% – from 2.4 billion to 3.2 billion people.

Some stats are

Amazon – 4310 Unique Visitors
Tinder – 590,278 Times Users Swipe

infographic

Land Rover: An Instagram Adventure Story

Instagram is fast emerging as a perfect spot for campaigns. Land Rover fans can enjoy two fictional, Instagram adventure stories. The first story is @SolitudeInSawtooth, follows the outdoor journey of a young couple as they explore Sawtooth National Forest in Idaho. 2nd Story is @BrotherhoodOfWonderstone follows two brothers as they embark on an expedition through Kanab, Utah.

Great landscape photos are seamlessly stitched together to form day-into-night scenes. Created by the guys at Y&R NYC. This is a very great Instagram campaign & shows how social media can be used to attract to the new generation

GoPro Is Growing at Breakneck Speed

This chart shows illustrates the revenue growth of action sports camera maker GoPro since 2012.

Infographic: GoPro Is Growing at Breakneck Speed | Statista
You will find more statistics at Statista