Linkedin Adds Custom Call-to-Action (CTA) Button & Analytics to Pages

Linkedin Adds Custom Call-to-Action (CTA) Button & Analytics to Pages

Beyond the primary Follow button, through which, users engage with pages, linkedin has added the below new CTA’s. You can select any of these as a custom CTA for your page.

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The new analytics on CTA’s help companies understand the users & leads. How users from linkedin pages interact with your site through these CTA’s.

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Google search update to show more diverse results from different domain names

Google search update aims to show more diverse results from different domain names

Google is looking at not to show more than two results from the same domain with this search update. This will provide more site diversity in SERP results.

This impacts Core results only. And not have any impact on top stories, video snippets, image carousels or other vertical search features listed among the other web results.