Google analytics Updates provide more control to marketers on how data is collected, stored, and used.

Google analytics Updates provide more control to marketers on how data is collected, stored, and used.

Publishers can now disable personalization, delete data and take advantage of other settings that impact the data privacy of consumers.

Advertisers can comply with privacy requirements from GDPR & California act.

Control ads personalization by geography.
Control ads personalization for your entire Analytics property.

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