How People Use Google Search -New User Behavior Study

How People Use Google Search -New User Behavior Study

Some of the Key Findings:

Only 9% of Google searchers make it to the bottom of the first page

19% of searchers click on a Google Ad during their search.

Only .44% of searchers go to the second page of Google’s search results.

The average search session takes 76 seconds to complete

Source : https://backlinko.com/google-user-behavior

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