Understanding Pinterest Analytics
With Social Media becoming a part of Brand’s Marketing activities, there are many challenges while executing the social media activities. Some of it are How to increase the shares of my posts, Time of posting, How to increase follower counts, Increase the amplification/reach/engagement & others. You can measure the social media effectivenesses of your campaigns using analytic tools. Google Analytics, Klout & others are some of the free tools available to measure the metrics. Facebook, Twitter, Google+, Linkedin, Youtube, Pinterest & others are some of the top social media networks to use in your marketing activities.
2013 Stats on Facebook, Twitter, Google+, Linkedin, Instagram & Pinterest. 1.15 Billion total users on facebook with over 10 million facebook apps. 250 billion photos are uploaded daily. 500 million+ users on twitter with 288 million active monthly users. 60% of twitter users access it from mobile. over 343 million active users on Google+.
comScore has released the list of top 50 U.S web properties, top 10 site categories, Top 30 Syndicated Ad Focus Entities & other details in its monthly ranking of U.S. web activity. Google sites, Yahoo sites, Microsoft sites & Facebook are the top 4 sites with highest unique visitors. Some others in the list include AOL, Amazon sites & Glam Media.
Among the site categories, gay/lesbian, retail (fragrences/cosmetics) & services (IM’s) occupy the top 3 position. Gay/Lesbian has seen a 10% increase with the pride month in June. Among the ad networks, Google ad network & AT&T adworks occupy the top 2 positions. Facebook, Tumblr, pinterest & Linkedin are the top social media networks in the top US web properties.
An analysis of Narendra Modi’s Official Website, narendramodi.in, using Alexa’s free site analytics tool.
Global Rank – 19,081
India Rank – 1,387
Bounce rate – 43.8% (3 months)
Daily Time on Site – 4:56 (3 months)
Country with Top Visitors – India (91.3%), US(2.8%), Kuwait, UK & others
Top Sites linking narendramodi.in – Pinterest, bbc.co.uk, blogger.com
Total sites linking – 440
Sites people visit before visiting narendramodi.in – Facebook.com, google.co.in, google.com. twitter.com
Estimated % of visits coming from a search engine – 5.6% in last 3 months
Top keywords – narendra modi, narendra modi.in, narendra modi website, narendra modi speech
Estimated % of global internet users who visit narendramodi.in – 0.0074% in last 3 months