Analysis of Social Media Profiles of Indian Banks – HDFC, ICICI, AXIS, SBI, Kotak Mahindra & others

Social Media plays an important role for banks in connecting with the customers. Some of the top reasons why banks are using social media have been listed in the chart below.

As more and more people utilize social media, customers increasingly expect banks to offer services via these platforms.

Most Valuable Brands in India – Tata, SBI, LIC, Airtel & others

The Brand Finance India 100 is an annual study conducted by leading brand valuation consultancy Brand Finance. This gives the info on which are the most powerful & valuable Indian brands. Tata remains the top Indian brand this year as its brand value exceeded US$15 billion for the first time. It is a top brand originating from India & has visibility across the globe. Others in the list include SBI, LIC, Airtel, Reliance, Indian Oil, Infosys, L&T, HCL and ONGC.

The list includes companies from E-commerce, Heavy Engineering, Pharmaceuticals, Automobiles, Telecoms, Banking & others. Flipkart, Micromax & others which represent the new Indian startup culture is also in the list & shows how the new breed of companies are gaining momentum

Tata, LIC, SBI, Airtel & Reliance Among India’s Most Valuable Brands for 2014

Tata Group is the India’s most valuable brand followed by LIC, SBI, Airtel & Reliance as per the report from Brandirectory. Tata Group is valued at $21 Billion, LIC $4.1 billion & SBI at $4 Billion. HCL’s brand value has increased moving to 12 th spot from 14th spot in 2013. Govt run companies Among the top 10 are LIC, SBI, ONGC, IOC. Infosys is the top IT company at 9th spot. By investing in branding, customer satisfaction, engagement & other related activities, Indian companies can move up the brand value.

Top Brands
Top Brands

India’s 30 Most valuable Brands by Interbrand – Tata, Reliance, Airtel, SBI, Infosys & others in the list

Interbrand India has unveiled the 30 most valuable Indian brands. For any brand, it is the value it achieves is of paramount importance. Several Indian brands have been popular in India after Independence. With the opening of Indian economy for MNC’s in the 90’s, Indian brands have come a long way. Interbrand’s brand valuation methodology determines the contribution that the brand makes to the business’s results.

Several new & old companies have made it to the top 30 list. The sectors are also varied ranging from telecom, financial services, tehcnology, energy, automotive, FMCG & others. TATA tops the table with $10,907M brand value. Tata is followed by Reliance, Airtel, SBI, Infosys in the top 5 position. Banking powerhouse SBI & other banking giants like Axis bank, ICICI, Bank of Baroda, PNB & Union Bank have made it to the top 30 list.

india top 30