According to the latest edition of Millward Brown’s annual Brandz report, Apple has surpassed Google to reclaim the world’s most valuable brand once again. Apple’s brand value soared 67 percent to $247 billion, eclipsing the value of last year’s leading brand Google by more than $70 billion.
You will find more statistics at Statista
Visa & Mastercard, giant Credit Card companies, have been using unique campaigns to reach out to the consumers. Mastercard’s Priceless campaign has been one of the best marketing campaigns of the decade. It has inspired many videos & satirical ads featuring priceless campaigns. Visa has recently come out with the Go Visa campaign. The ads have been on air for some time now & has not captured the same popularity as the priceless campaign. ‘Tis the season to go save with Visa. With the economy improving, people are on a spending spree again & it is a good news for Visa & mastercard.