Times Internet launches gocricket.com – A Cricket Portal

Times Internet has launched gocricket.com, a cricket portal with live streaming, cricket columns, fixtures which can be filtered by month, teams & series information. Times internet has the live streaming rifghts for IPL & last year boxTV platform was used to live stream the matches. India, a cricket frenzy nation, provides great oppportunity for cricket websites to grow & drive traffic to these sites. Some of the other cricket sites are cricinfo.com, circketworld.com & others. Mobile apps on Google play & apple app stores are also available. On the website you can find teams & players, results, live scores, videos & polls.

gocricket.com   Live Cricket Score  Cricket News  Cricket Schedules and Match Results

gocricket.com Live Cricket Score Cricket News Cricket Schedules and Match Results

Top 20 Automotive Manuf. Sites drove 11.7 Million Paid Search Clicks in Jan & Feb’14 on US Google Desktop/Tablet

According to an AdGooroo research there were 177 automotive manufacturer sites sponsoring keywords on U.S. Google Desktop/Tablet in January and February this year. Top 20 of this drove 11.7 Million Paid Search Clicks in Jan & Feb’14 out of 14.4 million paid search clicks. This represents 81% of the clicks. Ford.com, chevrolet.com, honda.com & toyota.com are the top share of voice.

As the actin has shifted to mobile in recent years, auto websites are also seeing increased browsing from smartphones. People search for reviews, new cars, parts, service & others on mobile. Chevrolet.com, toyota.com, dodge.com, nissanusa.com & others are the top in mobile share of voice.

Some of the top auto manufactures in paid search are ford.com (#1 on desktop & #7 on mobile), chevrolet.com, honda.com & others.

top auto

top auto

MTS Indian Elections’14 Tracker – Track Social Media Conversations on this Social Dashbaord

MTS has launched an election tracker which analyses the social media data on politicians & parties. Through this the users will get to know the positive or negative sentiment, engagement, mentions on twitter & other useful information. This dashboard has been created by Social Samosa & powered by Konnectsocial. A word cloud along with sentiments by date is available. There is also a youtube section showing rating per video & most rated videos.

This is a good move by MTS as it helps the brand to uniquely stand out in the crowd with this innovative approach. Rather than spending the budget on Ads, this type of approach will help the brand to gain visibility & also viral marketing.

MTS election tracker

MTS election tracker

Which are the Most Profitable Software Companies in the World?

Global software revenue has totalled $407.3 billion in 2013 as per the report from Gartner. This is a 4.8% increase from 2012. Microsoft is at the top of the chart with revenue of $65.7 Billion with a growth rate of 6%. Oracle is at 2nd spot with $29.6 billion & captures 7.3% of the market. SMAC (social media, mobile, analytics & cloud) is rapidly changing the way business operate & software companies addressing the new technologies. Salesforce.com has the highest growth among the top 10 vendors at 33.3%. Some of the other companies in the list are IBM, SAP, Symantac, EMC, HP & others. HP & CA tachnologies have a negative growth rate of 2.7% & 2.6% respectively.

Infographic: Microsoft Remains the World's No. 1 Software Maker | Statista
You will find more statistics at Statista

The State of E-Commerce Industry in India – How it is shaping up & it’s Future?

The booming ecommerce market in India has attracted VC’s to fund the next Indian ecommerce success story. Several Indian ecommerce startups like Flipkart, Myntra, snapdeal & others have already made a big name in Indian ecommerce space. Many are planning for expansion, M&A & others to gain new markets.

Accel Partners India has brought out a study on the ecommerce in India & how it is shaping up.

1) Online shopping of physical goods in India, will grow to $8.5Bn in 2016. Number of online shoppers in India will more than double to 40M. The study doesn’t take into consideration travel, ticketing and food ordering.

2) Last year saw the rise of fashion category – fashion e-commerce GMV doubled since 2012.

3) People are becoming more comfortable in ordering higher priced items online.

4) 35% of Online GMV in 2016 will be influenced by Women.

5) Tier 2 cities growing faster in ecommerce adoption. Potentially 40M shoppers between ages of 19 – 24 years, will start spending money online

6) Last year there was a big jump in average order value with new categories like jewellery, home decor & others.